October 9, 2020 8:23 am
Published by Operations NewDeep
From processing terrifying amounts of customer data, to the demise of 3rd party cookies, it’s sink or swim time for martech. But which offer a lifeline, and which threaten marketers with more complexity and killer costs?
July 22, 2020 7:33 pm
Published by Operations NewDeep
Lockdown may be easing, but the landscape has changed. Brands must use customer data to understand their audiences if they want their campaigns to succeed.
June 15, 2020 3:22 pm
Published by audiensnews
Retailing as we know it has changed. Is this the start of the end for bricks and mortar stores? We don't think so.
April 22, 2020 10:49 pm
Published by audiensnews
One of the questions I hear the most from marketers is how they can onboard or activate their customer data without bringing in IT, developers or consultants.
April 9, 2020 3:28 pm
Published by audiensnews
Audiens' new CEO, Jonathan Brech, talks about how data management must be a part of how marketing reaches its audience in our next That Moment.
April 1, 2020 7:38 pm
Published by audiensnews
With all the big tech CDPs out there, marketers are under the impression that everything they do has a dependency on their tech teams. It's time to ditch your developers.
March 3, 2020 9:00 am
Published by audiensnews
Cadi Jones recently spoke with us for That Moment about the importance of transparency, Beeswax’s innovative bidder-as-a-service model and why “Pitchapalooza” started the trend of in-housing.
February 28, 2020 2:28 pm
Published by audiensnews
Rob Sharland, vice president, Global Sales at Audiens attended eTail Connect in London on February 25 and 26. He came away with a few insights on the conversations at the event and why we all need to shop happy.
February 21, 2020 6:55 pm
Published by audiensnews
Robert Webster has been helping marketers navigate the shifting sands of the digital landscape for nearly two decades. He's passionate about the value of data and why data insights are critical to delivering integrated customer experiences.