Leading marketing experts like Mark Ritson are advising marketers to increase their budgets to weather the impending recession.
Tag Archive: Martech
Retailing as we know it has changed. Is this the start of the end for bricks and mortar stores? We don't think so.
Audiens snags $8 M investment for its CDP platform from South Korea data powerhouse NHN
With all the big tech CDPs out there, marketers are under the impression that everything they do has a dependency on their tech teams. It's time to ditch your developers.
Ben Rickard recently spoke with Audiens about the lack of diversity in marketing, what’s behind the in-housing trend and how CDPs will evolve next.
Cadi Jones recently spoke with us for That Moment about the importance of transparency, Beeswax’s innovative bidder-as-a-service model and why “Pitchapalooza” started the trend of in-housing.
Rob Sharland, vice president, Global Sales at Audiens attended eTail Connect in London on February 25 and 26. He came away with a few insights on the conversations at the event and why we all need to shop happy.
Robert Webster has been helping marketers navigate the shifting sands of the digital landscape for nearly two decades. He's passionate about the value of data and why data insights are critical to delivering integrated customer experiences.